ABOUT

We are all connected as citizens of the world, and with that comes a certain responsibility to humanity, the planet and our future generations. Everything we do has an impact on others and the earth, World Minded was created to bring awareness of that impact while cultivating an inspired lifestyle. We use our clothing as a canvas to share our message and promote the causes we support. World Minded is not just a socially-conscious clothing brand; it's a movement. Our mission is to empower the world to live more deliberately by committing to a charged, engaged and mindful lifestyle.

Whether it's catching the perfect wave, dropping in on your favorite line, or laughing with friends; being charged is all about getting excited, energized and stoked on life. When you get involved, take action and connect with your surroundings you become engaged. Being Mindful is to be actively aware of the world around you from a patient, non-judging and fresh perspective. When you are conscious of your impact on others and the environment, you are mindful.

We've set out to create the most comfortable clothing for Men & Women that have purpose. Throughout the year we feature two new non-profit organizations that we find inspiring and who are doing great things for the world. We create a thought-provoking graphic that we link to each cause in our Humanitarian Collection and donate a portion of the sale to the cause. Our goal is to promote the cause and inspire our customers to do positive things for the world while supporting those who already are.

We screen-print our products right here in Mammoth Lakes, CA using PVC- and phthalate-free inks. We make every effort to utilize local business for production, supporting the local economy, reducing energy consumption for shipping, and ensuring fair wages for labor.

To view our current partnered causes, click here.

Thanks for being World Minded!
Charles & Karla Perry, Founders